Privacy Blog

"Friends don’t let friends get spied on.' – Richard Stallman, President of the Free Software Foundation and longtime advocate of privacy in technology.

Your Computer Knows You Better than Your Family, Friends or Spouse Will Ever Know You. It Has All Your Secrets

By studying just 10 “likes” on someone’s Facebook page, a computer can build a more accurate picture of a personality than a work colleague, Cambridge University researchers say. Examining 150 “likes”, it can be a better judge than a parent. At 300, they have more knowledge than a spouse.

Lead author Wu Youyou said: “In future, computers could infer our psychological traits and react accordingly, leading to socially skilled machines.”

The study was published in Proceedings of the National Academy of Sciences at http://www.pnas.org/content/early/2015/01/07/1418680112.

Categories: Offline Privacy & Security, Online Privacy & Security

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