Privacy concerns and the circulation of fake news are contributing to people’s distrust of content on social platforms, said the study by public relations consultancy Edelman, with 70 percent of respondents expecting businesses and advertisers to put pressure on social media sites to address false information and remove offensive content.
“We learned that there is a serious lack of confidence in social media in all regions of the world. This is a cry from the heart; people are scared. They are outraged about the violation of their privacy, and uncertain about the truth because of the plague of fake news,” said the consultancy’s president and CEO Richard Edelman in a statement emailed to CNBC.
Details may be found in an article in the CNBC News web site at: https://cnb.cx/2K41Ui8.